They had a perfect excerpt to start the book:
There were soo many amazing designs in this book, and I narrowed it down to a few that I really fell for. :)
This Pardon My French bakery was very clever and I loved how they introduced the graphics with the logo:
For the company called DCM, this design was so simple but complex at the same time. I liked how DCM was incorporated in all of the animals:
Lizette designed her own stationery and I think the retro feel is unique for such a unique name and I like how the red balls are constant with her first name:
I LOVE THIS ONE! The company is Bright Yellow Jacket, so of course a penguin is wearing a bright yellow jacket! Once the penguin was placed and some strategic yellow as well, it really doesn't need anything else!
This was a nice way to use a letterform symbol for the logo. It makes a very modern M while still giving it some character:
Another designer did her stationery and the bold citron green stripes are wonderful. As well as her identity name :)
This was such a great example of someone into eclectic stuff! The colors were great with the textures and the simple band that flows on all of her stuff is the perfect way to tie everything together:
I'm not too into girly stuff, but these were just classy and had nice shape to them:
Now that I'm doing type, I'm realizing that you can still express so much without showing every single letter and form. And of course, the best way to letterhead and logos is through cleverness.
:)
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